Website Strategy | Web Design
Bloom Leadership
Project Overview
Meredith Wailes, the founder and CEO of a successful executive coaching business based in Charlotte, North Carolina, approached us with a need to elevate her online presence. While her existing brand was well-established and recognized in her industry, Meredith knew that to scale her business to the next level, she needed a website that could effectively attract and convert her ideal clients.
Although initially hesitant about investing in a new site, Meredith recognized the importance of improved SEO, a strategic website plan, and compelling conversion copywriting. Our team worked closely with her to create a clean, professional website that showcases her expertise and exudes the same warmth, trust, and leadership she brings to her coaching clients every day.
Year
2023
Industry
Coaching
Region
North Carolina
The Results
The updated website, featuring a refreshed blog and a complete overhaul of the site's structure and content, perfectly reflects Meredith's brand and her commitment to helping executives reach their full potential. The improved SEO and conversion copywriting have already begun to attract more of her ideal clients, positioning her business for continued growth and success.
With a website that now serves as a powerful tool in her marketing arsenal, Meredith can focus on what she does best – providing exceptional coaching services to her clients – while her online presence works tirelessly to attract new opportunities and solidify her position as a trusted leader in the executive coaching industry.