Why We Build Squarespace Websites: Making Your To-Do List a Little Easier
It’s time to build a website. You start to research the different offerings. Panic sets in because there are so many choices. Your neighbor loves WIX. Your Dad says that only Wordpress sites are legitimate. How do you sift through all the options to determine which one is right for you and your business? Well, friend, you are in luck!
We were once in your place and had to do our own research, and we have years of client work and real-life rubber-meets-the-road examples of why we love building Squarespace sites. Let us tell you why.
Captivate Visitors with Beautiful Responsive Web Design
We all know what they say about first impressions: It is essential to make a good one. For many people, a website is often their first impression of a business. That is why it is SO important to have a professional website. Squarespace offers modern, professional-looking templates and designs that are fresh and customizable. For us, they give us a great starting point to take our client’s brand and business and showcase it in a way that will capture the attention of their website visitors and spotlight all they have to offer.
Easy Website Maintenance for DIYers and Business Owners
Squarespace sites are easy to maintain for our clients. Anchorlight Creative works with many business owners that want to be involved in their marketing-they are DIYers (not into it? We offer web administration too!). We build and design their website, but they want to maintain and update it themselves upon completion.
Squarespace is an excellent platform for this. Although sites can handle heavy coding, you DON’T need coding expertise to manage the day-to-day needs of your Squarespace website. That means our clients can solve problems and create updates fairly quickly and easily without our assistance. We support and empower them to be admins by creating customized videos at the end of every website build showing them how to make changes, updates, and fixes specific to their needs.
Enjoy the Benefits of a Comprehensive All-in-One Platform
Squarespace is an all-inclusive website platform. You need it? They’ve (probably) got it.
Here’s a list of just a few of their offerings, but new features are released all the time:
SEO on every page & baked-in SEO best practices such as mobile responsive design
Analytics & Google Search Console integrations
A robust and growing list of app integrations
Blogs with dynamic and engaging designs and layouts
Podcast integrations, membership portals, and donation blocks for giving
Email campaigns are all accessed right in the backend
Gorgeous portfolio layouts for those visual brands
E-commerce plans and app integrations
Video features for both mobile and desktop users
Gated pages for opt-in content or freebies
Courses and memberships seamlessly integrated in the backend
We have clients from so many different service-based businesses. Squarespace offers us the flexibility to design and create something magical for each client that utilizes the unique tools and features that suit them best and presents their brands in the most professional light with the best user experience.
Ensure Top-Notch Website Security with Squarespace
Security is one of the most important things we looked for when researching platforms, and Squarespace met the mark. Because again, we believe that if they want to, our clients can administer their own websites easily AND keep everything secure. They don’t need to fret over updates, or patches or anything else security-related.
Squarespace has a fully dedicated security team designed for preventative and ongoing security, a data center to house physical and cloud infrastructure, SSL certificates for data encryption, two-factor authentication, and the ability to create password-protected pages. The features of Squarespace protect not only the website owners but also the users who interact with the website. We have peace of mind knowing the platform we use for our clients is safe and secure. *Insert sigh of relief*
Access 24/7 Award-winning Support for Peace of Mind
Squarespace makes it so you never have to belt Celine Dion’s “All By Myself” anymore when struggling through something. When you use this interface, you will have support at your fingertips, twenty-four hours a day, seven days a week via email or a live chat. T
he Squarespace Help Center also offers quick resources and answers to common questions (searchable by product), guides, and videos to meet various learning styles. Additionally, they offer free webinars and active community forums to interact with other Squarespace users for inspiration, information, and advice. With this real-life human-led support, Squarespace has gained our trust and converted us into enthusiasts.
Conclusion
There are a lot of good website-building platforms, but for us, Squarespace outshines them all. We are committed to providing our clients the best for their businesses and feel confident that Squarespace delivers. Check out all of Squarespace’s features to envision your website’s full potential, and then contact us to partner up and make it happen!
